Marketing Plan Development

Course Code:
MKTG70022

Study relevant, contemporary topic areas in the marketing field and determine how and where each of these applies to the planning and construction of an effective marketing action plan. Undertake a collaborative and individual marketing plan to be completed in sections with one or more stages being submitted.
Prerequisite(s): MKTG70019 Marketing Principles 2 or MKTG10625 Marketing 2

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