Programmatic Advertising

Course Code:
MKTG70035

Students explore the business of Programmatic Advertising to develop the fundamental knowledge and skill needed for the effective buying and selling of advertising media placements in real time. This interactive course uses real life case studies and, hands-on learning and assignments to provide students with experience in using programmatic technology, methods and techniques to optimize a media campaign.

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Day(s) / Time(s) Campus Start Date Sessions Price Select
Tue:7:00 pm to 10:00 pm Hazel McCallion (Mississauga) May 5, 2020 7 $164.33

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